A few days ago I had the privilege of chatting with Melanie Mitra, who is the CEO of Prospect Calgary. I found their organization fascinating in the sense of how many different groups of people they help and work with, as well as their progressive way of thinking. We chatted about how to best implement social media in the marketing and outreach program to complement their business goals, which of course led to recording this episode of “The Real Deal”
We talked about some of the challenges their organization is facing, branding, visibility, “Engaging the community” and of course social media. Click below to listen or subscribe to The Real Deal podcast on iTunes.